Lucky Strike Cherry Hill

If you’re looking for the ultimate “eat-tainment” destination in South Jersey, Lucky Strike Cherry Hill is the new heavyweight in town. Taking over the massive space formerly known as The Big Event, this venue recently underwent a major rebranding in late 2025 to align with the premium Lucky Strike name. It’s no longer just a bowling alley; it’s a high-energy social hub that blends retro-cool vibes with a modern, upscale sports bar and lounge experience.

The history of this location is legendary in Cherry Hill. It originally opened in 1961 as Erlton Bowl, famously inaugurated by Phillies stars Johnny Callison and Charlie Smith. Over the decades, it evolved into The Super-Bowl and later The Big Event. Today, under the Lucky Strike banner, the facility has been elevated into a multi-sensory playground where the nostalgia of bowling meets the energy of a nightlife hotspot.

Features & Highlights

The sheer scale of Lucky Strike is impressive, featuring 36 state-of-the-art bowling lanes equipped with premium seating and lane-side service. But the fun stretches far beyond the pins. The venue boasts a massive, boardwalk-style Arcade packed with the latest video games, air hockey, and prize cranes, alongside a dedicated space for Billiards, Ping Pong, Shuffleboard, and Giant Jenga.

The culinary side has seen a major upgrade as well. The old Erlton Social space has been replaced by a sleek Sports Bar and Lounge that serves a chef-crafted menu. Think “Instagram-worthy” shareables like the Nacho Avalanche, Baja Shrimp Tacos, and the signature Double Smash Burger. For those who appreciate a good drink while they play, the bar program features craft cocktails like their popular Espresso Martini, local craft beers, and massive “Power Towers” perfect for groups. Whether you’re here for a corporate event, a league night, or a high-energy Saturday night out, Lucky Strike offers a polished, “boutique” bowling experience that is uniquely its own.

Details can change — check the site or socials for the latest menus, hours, and events.